Liverpool Notebook: Darwin Nunez transfer truth, new appointment, Ayyoub Bouaddi warning

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It's all quiet at the front of house at Liverpool as the World Cup continues at pace on the other side of the Atlantic.It's been less than two weeks since Andoni Iraola was officially appointed as the new head coach at Anfield but all eyes are on the international tournament across the pond right now as the group stages continue to play out in the United States, Canada and Mexico.That being said, there's still plenty going on under the surface at Liverpool and Paul Gorst brings you all the latest tidbits and off-diary news in the return of the ECHO's Notebook piece.Darwin Nunez links dismissedIt's fair to say there was a degree of surprise internally at Liverpool with the claim that Darwin Nunez's return to Anfield as a free agent was set to be announced after Uruguay's World Cup campaign this week.On Monday, Uruguayan reporter Martin Charquero shared to his 381,000 followers on X Nunez will be re-signing for the Reds this summer, insisting that confirmation will not be given until after La Celeste's involvement in the World Cup has ended.That particular update was actually credited to journalist Juan Pablo Romero from Carve Deportiva, which is a Uruguayan sports radio station based in Montevideo.It sounded as comprehensive as is possible but some at Liverpool were baffled by the suggestion.Numerous sources dismissed the claims of a shock Nunez comeback to the ECHO before the player's representatives also privately rebuffed the developments as inaccurate.It's less than 12 months since Nunez traded the Reds for Al-Hilal in the Saudi Pro League. And while a homecoming as a free agent in a different role within the squad - and perhaps with fewer expectations given his lack of a fee - appeals to some, the Reds won't be looking to bring back their former No.9.Commercial revenue drive continues with new appointmentLiverpool confirmed the appointment of Hannah Pym as their new senior vice-president of marketing and digital this week.The role will see Pym lead on the club's marketing, media, product, technology departments as well as fan services and experience teams, which will look to further strengthen the Reds' global marketing and commercial growth ambitions.Commercial revenue increased by £15m in the most recent financial results and was responsible for £323m of the bottom-line figure that broke the £700m barrier for the first in Anfield history, back in February.Media revenue increased by £60m to £264m but despite the eye-catching figure of an £89m jump to £703m for overall revenue, Liverpool posted a profit of just £8m, after tax.Pym will be tasked with further building up those figures as the club continue to explore ways to drive revenues in a competitive market, against the backdrop of a strictly self-sustaining model imposed by owners Fenway Sports Group.“It’s a huge honour to join Liverpool Football Club, one of the most iconic and recognised brands in world sport," Pym said.“I’m incredibly excited to lead the talented teams across the club’s marketing and digital functions, and the opportunity to contribute to the next chapter of this great club’s growth and innovation is something truly special.

I can’t wait to get started.”Ben Latty, who serves as Liverpool's chief commercial officer, added: “We’re delighted to welcome Hannah to LFC at such an important time for the club’s continued growth."Her experience across marketing, media, digital and technology makes her an outstanding addition to our leadership team.“Hannah will play a key role in leading the teams who are driving forward our ambitious plans for growth across the club, while continuing to innovate across our marketing, media and digital platforms.”Reds warned off Ayyoub BouaddiAfter shining in midfield for Morocco during their 1-1 draw with Brazil at the World Cup on Saturday, teenage midfielder Ayyoub Bouaddi has been the talk of town.The 18-year-old turned in a composed and combative display in the engine room as the African nation held the five-time winners at the MetLife Stadium in East Rutherford, New Jersey.Bouaddi, who plies his club trade for Lille in France's Ligue 1, has been strongly linked with Arsenal since, with Liverpool also said to be have 'made direct contact' with the players' representatives.However, Reds legend John Barnes has warned against the club making major recruitment decisions on the back of small sample sizes at the World Cup.“I don’t make decisions on players based on one game," Barnes told Betfred. "I don’t make decisions on players based on six months or one season."If he comes to the Premier League his level of consistency could drop because he’s young and inexperienced, but he’s a great prospect with great potential.“If he’s to come to Liverpool, I don’t expect him to start for them, so he’s not coming to rescue them, but I’m sure he’d be a good addition to Liverpool’s squad, or any squad for that matter.”