Ex-Everton chief predicts David Moyes' eye-watering summer transfer budget
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(Credit: Imago) Sat 18 April 2026 8:00, UK Everton must utilise the Hill Dickinson Stadium to ensure the club can reach revenue of up to £300million. That is according to ex-Everton, Aston Villa and Aberdeen chief executive Keith Wyness, speaking exclusively to Football Insider, as he believes the Toffees have a chance to financially close the gap on their Premier League rivals.The Friedkin Group have stabilised Everton’s financial position, and the Merseyside club recently announced they had generated club record revenue.Revenue is only expected to grow further at Everton thanks to their move to Hill Dickinson Stadium, with other sporting events having already been hosted at the 52,000 capacity arena.European qualification would strengthen Everton’s finances further in their ambitions to consistently compete at the top end of the Premier League table. 💰 Everton Finance Update 💰 Inside the transfer budget, player wages, new kits, stadium news, and boardroom developments at Hill Dickinson Stadium.
VISIT THE EVERTON FINANCE HUB MORE FOOTBALL INSIDER STORIES Everton face ‘challenge’ generating extra revenueEverton’s former chief Keith Wyness – who served as CEO at Goodison Park between 2004 and 2009 and now runs a football consultancy advising elite clubs – believes the club will need to work hard to achieve revenue of up to £300m.Speaking on the new edition of Football Insider‘s Inside Track podcast, Wyness thinks Everton can still spend in the transfer market, with a budget of up to £100m this summer.Turnover£197.7mLoss Before Tax£8.6mCommercial Revenue£24.3mMatchday Revenue£20.3mEverton’s 2024-25 financial accounts.He told Football Insider‘s Inside Track podcast: “The challenge will be to take revenue from £200m to above £250m to £300m and onwards.“Everton have got the platform, they’ve got the stable background to do it, they’ve now got to do this with sustainable spending at the same time. “That will have to be matched though by pretty hard work making this new stadium really become the jewel it can be, and getting all the other revenue streams from different events that’s going to be pretty crucial going forward.“The accounts just gave us a glimpse of the precipice we were looking into, and how The Friedkins have pulled us back from that precipice, got the club pretty stable, and now we’ve now got an opportunity.
““There’s a lot of hard work to do to get that revenue figure going and that’s going to be the crucial side of it and how well the executive team performs going forward.”David Moyes set for contract talks at EvertonAmid their strong chances of qualifying for Europe next season, Wyness also told Football Insider that Everton should tie manager David Moyes down to a new contract.Moyes’ deal on Merseyside expires in 2027, and talks are expected to take place over extending his second spell at the club when the season ends.Everton are not wanting to make a managerial change, and Moyes will be backed in the transfer market to strengthen his squad. 🔵 Everton FC Master Hub 🔵 The definitive digital directory for the Toffees. Track the Friedkin era, Finch Farm fitness updates, and the transition to the New Everton Stadium at Bramley-Moore Dock.