Ex-PL CEO hails FSG as Liverpool owners avoid 'loss-making' project
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(Credit: Imago) Tue 31 March 2026 16:30, UK Liverpool should be applauded for not following their Premier League and European rivals by beginning a multi-club ownership model.That is the view of former Everton chief executive Keith Wyness, speaking exclusively to Football Insider, who is glad to see a club “not following a trend.”The likes of Manchester City, Chelsea and Everton in the Premier League are all partnered with other clubs, with one benefit being to spread costs to adhere to financial rules.Liverpool had looked into buying clubs like Spanish side Getafe, but the ownership have now ended plans to build a multi-club network.The cost of Liverpool buying a second club may have been a reason behind the plans collapsing, whilst it was never going to be a guarantee that the model would have been profitable or sustainable. 💰 Liverpool Finance Update 💰 Inside the transfer budget, player wages, new kits, off-pitch deals and boardroom developments at Anfield. VISIT THE FINANCE HUB MORE FOOTBALL INSIDER STORIES Liverpool praised for refusing to follow multi‑club trendEverton’s former chief Keith Wyness – who served as CEO at Goodison Park between 2004 and 2009 and now runs a football consultancy advising elite clubs – believes Liverpool may have realised the difficulties in setting up a multi-club ownership model.Speaking on the new edition of Football Insider‘s Inside Track podcast, Wyness thinks the club have shown “common sense” not going through with the plans.Total Turnover£703mWage Bill£428mWages-To-Turnover Ratio£61%Matchday Revenue£116mFigures based on official Liverpool FC 2024/25 annual financial accounts.He told Football Insider‘s Inside Track podcast: “Now I think Liverpool were looking at this in the right way.“They have realised it isn’t easy, and they may not have had the right target, and so they’ve probably done the right thing and said, ‘okay, not for us’.“It isn’t just a case of acquiring another club, and having another asset that could be loss-making as well.
“Fenway Sports have decided that they don’t necessarily have to grow the Liverpool club empire with other clubs because it may not add to the basic investment they’ve got, which is Liverpool Football Club. Does this improve Liverpool Football Club?
And that’s a very fair question. I’m pleased to see somebody that’s actually of common sense and not following a trend, looking at it and saying, ‘actually, maybe not for us’.” Liverpool save £30m after club announcementFootball Insider has been told that Liverpool may have saved up to £30m following Mohamed Salah’s confirmed exit, according to Stefan Borson.Salah will leave Anfield a year before his contract expires, and the club will not have to help the 33-year-old secure his next move.Liverpool could have faced difficulty selling Salah, but as a free agent the forward looks set to either move to Saudi Arabia or the MLS.The Reds could target either RB Leipzig’s Yan Diomande or Bayern Munich’s Michael Olise in a big-money move to replace Salah this summer. 🔴 Don’t Miss a Beat: Your Liverpool Insider Access Get the full story from Anfield and the AXA Training Centre with our dedicated expert hubs: Updated 24/7 with expert analysis from the heart of Merseyside.